Building a new user

manual for Fiat.

Building a new user

manual for Fiat.

Building a new user manual for Fiat.

ROLE

Visual Design

Illustration

YEAR

2017

Better known as FCA, this Italian controlled multinational is currently the world's seventh-largest automobile manufacturer. They asked us to completely rethink their user manual, which was the first step on a journey towards full connectivity with the car and the user.

Better known as FCA, this Italian controlled multinational is currently the world's seventh-largest automobile manufacturer. They asked us to completely rethink their user manual, which was the first step on a journey towards full connectivity with the car and the user.

fiat_day

You can use the navigation to find everything about your car, from internal and external equipment, using a fluid and dynamic interaction, take a look.

Something is wrong with your vehicle? In this area you can find numerous help features. You can contact a technician or even call a winch!

You can find a smart feed with some great cards to guide you! Nice tips will appear to help you.

fiat_portofilio
fiat_night

How illustrations created

a new experience.

How illustrations created a new experience.

How illustrations created a new experience.

In product Illustration we need to be neutral. We want to make it fun, and be partners when you achieve a great goal. But mostly, we just want you to know that we’ve got your back when something bad happens to you.

fiat_portofilio
assets_
assets_
another_one

TEAM | PRODUCT DESIGN

Eber Subirá

Douglas Monteiro

Caio Pereira

TEAM | LEAD & STRATEGY

Giselli Brasil

Nasser Said

Tiago Divino